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Seasonal Branding Paradox

Fri 06 Nov

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Webinar

What if your most successful sales campaign is quietly eroding profits, weakening your brand and undermining your competitive advantage? This session challenges seasonal marketing assumptions, exploring how pricing, customer behaviour and cultural intelligence shape long-term profitability.

Seasonal Branding Paradox
Seasonal Branding Paradox

Time & Location

06 Nov 2026, 12:00 – 12:30 GMT

Webinar

Guests

About the event

The Seasonal Branding Paradox

Why the Season That Brings You More Customers Could Be Costing You More Than You Think.


Sonia Brown MBE, Founder, National Black Women’s Network
Sonia Brown MBE, Founder, National Black Women’s Network

Is Your Seasonal Marketing Building Your Brand or Undermining It?


Black Friday, Thanksgiving, Christmas promotions and year-end campaigns can create some of the biggest commercial opportunities of the year. But behind the excitement of increased sales, new customers and greater visibility lies a question that too many businesses overlook.


What if your most successful sales season is actually costing your business more than you realise?


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